02 - February 12, 2020 Terrace Lodge Redevelopment Fundraising Committee Agenda Package
Meeting: Terrace Lodge Redevelopment Fundraising Committee
Date: January 8, 2020
Time: 3:00 p.m.
Location:Terrace Lodge Long Term Care Home, Chapel
Attendees: Dominique Giguère, Township of Malahide
Fiona Roberts, Municipality of Central Elgin
Pete Barbour, Town of Aylmer
Kay Haines, Terrace Lodge Auxiliary
Muriel Carrel, Community Member
Ruth Anne Perrin, Community Member
Staff: Michele Harris, Director of Homes and Seniors Services
Lisa Penner, Administrator
Tanya Noble, Manager of Program and Therapy Services
Megan Shannon, Legislative Services Coordinator
Regrets: Susan Chilcott, Municipality of Bayham
MINUTES
1.Call to Order
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The Terrace Lodge Redevelopment Fundraising Committee met this 8day of January, 2020 at
Terrace Lodge, in the Chapel. The meeting was called to order at 3:04 p.m.
2.Review of Agenda
The Chair deferred Donations/Legacy Giving to the February 12, 2020 meeting (as consented to by
the Chair). The Chair added the discussion of the budget under Other Business (as consented to by
the Chair).
Moved by: Fiona Roberts
Seconded by: Ruth Anne Perrin
Resolved that the agenda be approved as amended.
-Motion Carried.
The Committee discussed recruiting additional representatives for the Committee. The Chair
recommended reviewing the Terms of Reference before making a final decision. The Committee
discussed recruiting additional representatives from each municipality via social media. The Chair
directed staff to create a draft letter outlining the Terms of Reference for potential representatives.
The letter will then be sent to each Municipal Council in Elgin County.
3.Adoption of Minutes – November 21, 2019
Moved by: Kay Haines
Seconded by: Ruth Ann Perrin
Resolved that the minutes from the meeting held on November 21, 2019 be approved.
-Motion Carried.
4.Review of Priority Items and Estimated Costs – Fundraising Spreadsheet – Goal
The Committee reviewed the Fundraising spreadsheet containing various value added organized by
priority with estimated costs (spreadsheet attached).
The Committee discussed the idea of having local businesses and service groups contribute to the
redevelopment items needed for each phase. The Chair directed staff to look into this approach.
The Chair discussed how we should manage fundraising for each redevelopment item on a case-
by-case basis.
Michele advised that some redevelopment items were priced higher than others to incorporate
inflationary costs (i.e. many items not required until phase 3). Michele also discussed whether or
not the Community Pool Change Room should be considered an item on the Fundraising
spreadsheet to improve accessibility and increase the number of change rooms. Michele advised
that the Community Pool is currently being used by members of the community (swimming
lessons, aqua fit, stroke program), but there was discussion regarding potential future resident use.
The Chair suggested that the item could be fundraised separate to the redevelopment fundraising
project, but simultaneously. The Committee recognized the value of the Terrace Lodge pool and
supported this recommendation.
The Committee discussed the target goal for fundraising, and recommended adjusting it to seven
hundred and fifty thousand dollars ($750,000) to support additional items that are identified and
added to the list during the project. The Chair discussed the range of items on the Fundraising
spreadsheet and how some could be donated by members of the community. The Chair directed
staff to add a column to the spreadsheet for any items that have significant, long term operational
cost implications, such as software license subscriptions.
Action Items
1.Chair Giguère to work with Julie Gonyou and Megan to create a draft letter outlining the Terms
of Reference for additional representatives to join the Committee.
2.Tanya and Lisa to add a column to the spreadsheet for any items that have significant long-
term operational costs implications.
5.Project Plan
The Chair presented a draft project plan to the Committee (project plan attached). The Committee
reviewed the tasks to be completed on a monthly basis prior to launching the campaign in July
2020.; minor adjustments were made.
The Committee discussed having either local businesses or students from local secondary and
post-secondary institutions to design the logo. The Committee also discussed the option of writing
an RFP. The Chair advised that these options will be considered later on.
6.Other Business
i. Budget
The Chair presented the draft budget to the Committee (budget attached). The Committee
discussed various options for planning fundraising campaigns and whether the Committee wished
to establish an operating budget in support of the campaign. The Committee agreed that there
should be an operating budget to fund professional services such as graphic design, fundraising
advice, printing, advertising, promotional events.
The Committee also discussed whether the campaign should include credit card donations and an
online presence, recognizing that this will involve fees.
The Committee agreed to recommend to the Steering Committee that the Terrace Lodge
fundraising be supported with an overall operating budget worth approximately 3% of the
campaign goal, including campaign expenses and credit card fees. The Chair discussed presenting
this proposal to the Terrace Lodge Redevelopment Steering Committee at the next meeting.
7.Prospective Donors
The Committee discussed prospective donors and whether or not fundraising outside the County
borders should be considered – statistics regarding current residents of Terrace Lodge place of
residence pre-admission supports this need. The Chair has drafted a template prospective donor
spreadsheet and will circulate to the Committee. The Committee will brainstorm prospective donors
and create their own list to share at the February 12, 2020 meeting. Megan Shannon will compile
individual lists into one spreadsheet.
8.Next Meeting Date
Wednesday, February 12, 2020 at 3:00 p.m. at the Terrace Lodge Chapel. Calendar invitations to be
sent.
9.Adjournment
Moved by: Fiona Roberts
Seconded by: Kay Haines
Resolved that the meeting adjourn at 4:35 p.m. to meet again on February 12, 2020 at 3:00 p.m.
-Motion Carried.
Michele Harris,Domingue Giguère,
Director of Homes and Seniors Services. Chair.